Twitter is becoming increasingly influential around the world. Though it started out as an amusing social tool which individuals used to keep in touch with friends and family members, Twitter has grown by leaps and bounds and is now being increasingly used by various business enterprises and other organizations to stay in touch with their customers/users and keep them updated about the latest developments.
A company might have hundreds and thousands of ‘followers’. If you are such a company and have an international presence just imagine how helpful it would be to get your ‘tweets’ translated to the languages of your customers who might not be familiar with the primary language that your company uses, for example English.
You can make use of online twitter translation services like Twitrans which offer machine translations of your ‘tweets’. But before you go ahead with it remember that machine translation however sophisticated it might be is prone to producing errors. This is especially true of marketing translations which frequently involve creative content that does not lend itself well to machine translation as the intended subtleties are frequently lost in translation.
So the bottom line is use Twitter to market your products and services, and get a professional twitter translation provider to have your tweets translated for foreign language speakers.